Rohring Results

The Top Plugins Slowing Down Your WordPress Site (And What to Do About Them) WordPress plugins are great—until they aren’t. Too many of them (or outdated ones) can tank your load time and performance. If your site is taking forever to load, start here: limit unnecessary plugins to improve website speed . Here’s how: Audit Your Plugin List – Delete what you don’t use. Replace Bulky Plugins with Lightweight Ones – Especially for sliders or popups. Avoid Duplicate Functionality – Don’t use two plugins that do the same thing. Update Regularly – Old plugins = vulnerabilities + lag. Keeping your plugin list lean keeps your site clean—and fast. You don’t need 25 plugins to run a great website. WordPress plugins can be powerful, but too many can also hold your site back. Cleaning up the backend might be the refresh your website needs. If you're unsure what to keep or ditch, the experts at Rohring Results are here to simplify your website optimization process—so your site can run lean ...

Today’s customers are browsing your site on their phones, often while multitasking or on-the-go. If your site doesn’t load fast on mobile, you’re losing them fast. A key step? Optimize images for mobile speed . Most websites serve oversized images that drag down mobile performance. Quick fixes: Resize Images for Mobile – Use proper display dimensions. Switch to WebP Format – Smaller file size, same quality. Enable Lazy Loading – Reduce initial load time. Use Responsive Design – Fit every screen size seamlessly. Mobile users won’t wait for a slow page. By streamlining content and loading what matters first, you’ll keep them engaged longer and improve SEO too. If your site feels clunky on mobile or you’ve noticed fewer conversions from smartphone users, small speed tweaks can make a big difference. When it’s time to streamline performance across all devices, the team at Rohring Results is here to help with professional website speed optimization solutions that support better user ex...

Ever clicked on a website and had to wait… and wait… and then just gave up? You’re not alone. As a business owner, you might not realize how many potential customers are walking away simply because your website takes too long to load. That slow speed could be silently sabotaging your sales funnel. When people bounce off your site before it even finishes loading, it doesn’t matter how great your offer is—they never see it. The culprit? A slow-loading website that leaves users frustrated and gone within seconds. Here’s how to improve website speed to reduce bounce rates and keep customers moving through your funnel: Compress Images – Use WebP format and tools like TinyPNG. Use Lazy Loading – Only load what’s visible on screen first. Minify HTML, CSS, and JavaScript – Clean code means faster performance. Avoid Too Many Redirects – Streamline navigation and internal linking. Use Browser Caching – Speed things up for repeat visitors. Improving load time is one of the fastest ways to ...

Backlinks are not just about SEO rankings—they also have a deep psychological impact. When high-quality websites link to your business, it’s a sign of endorsement. This endorsement helps building trust through backlinks , which is crucial in building credibility for your brand. But why does this trust matter? How do backlinks affect the trust of your customers and search engines? How Backlinks Build Trust Backlinks act as a vote of confidence from other websites. The more authoritative the website linking to you, the more trust is passed on to your website. This trust is essential for: Search Engine Rankings : Google views quality backlinks as a sign of trustworthiness and ranks your site higher. Customer Perception : Customers are more likely to trust businesses that are linked to reputable sources. Business Relationships : Gaining backlinks from authoritative sites can also lead to valuable partnerships, further strengthening your brand's trust. Building trust isn’t just about ha...

Keyword stuffing—overloading your content with too many keywords in an unnatural way—used to be a common SEO tactic. However, this practice is now considered outdated and counterproductive. Not only does keyword stuffing damage your website’s user experience, but it can also lead to penalties from search engines like Google, harming your SEO efforts. Key Factors for Avoiding Keyword Stuffing: Focus on natural language : Keywords should be seamlessly integrated into content. Avoiding Keyword Stuffing means prioritizing readability while still optimizing for SEO. Use synonyms and related terms : Instead of repeating the same keyword, try using variations or related terms to make your content more diverse and engaging. Optimize for users, not just search engines : Keyword stuffing may satisfy search engines in the short term, but it damages the user experience. Aim for content that answers the user’s query in a helpful and engaging way. Maintain a healthy keyword density : Avoid using th...

  How to Conduct Effective Keyword Research for Small Businesses Keyword research is a cornerstone of successful SEO. For small businesses looking to establish a solid online presence, understanding how to conduct effective keyword research can be the difference between success and failure. Many businesses fail at SEO because they target the wrong keywords or don’t fully understand how to choose the most relevant terms. This blog will walk you through practical steps to ensure your keyword research efforts are on the right track. Key Factors for Effective Keyword Research: Start with a broad list of potential keywords : Think about the products or services you offer and the questions your target audience might be asking. Use tools like Google Keyword Planner or SEMrush to get keyword ideas based on search volume and competition. Refine your list : Narrow down your list to keywords that are relevant to your business and are less competitive. Effective keyword research strategies of...

Customer reviews are one of the most important factors in local SEO. Positive reviews not only build trust with potential customers but also improve your rankings in search results. Here’s how you can Improve Local SEO Rankings with Customer Reviews : Why Reviews Matter for Local SEO: Build trust with search engines : Reviews act as social proof that your business is reputable, which is important for search engines when determining where to rank you. Increased visibility : Google and other search engines prioritize businesses with positive reviews, improving your chances of showing up in local searches. Better conversion rates : Consumers trust online reviews as much as personal recommendations. Positive reviews can significantly increase your chances of converting searchers into customers. Tips for Getting More Reviews: Ask your customers : Encourage satisfied customers to leave reviews. A simple request after a service is often enough to get feedback. Respond to re...